The Plumen 001 light bulb
The Plumen will change the way you see light bulbs forever. Not only does it have a beautifully curling design that’s unlike any other, it uses 80% less energy and lasts eight times longer than a conventional incandescent bulb. Just a few of the reasons why it won the International Design of the Year Award in 2011.

Engineered beautiful competition

Our Pinterest competition gives you the chance to create your own #design inspired board. Submit your entry and you could win an elegant Tip of the Tongue light. Remember that your board needs to take ‘Engineered Beautiful’ as its starting point and should include two pins from our board. Click here to read the full details of how to enter and see our Engineered Beautiful board: http://bit.ly/AudiPinterestCompetition
When robots rule the world…
"Grossman pointedly questioned Kurzweil about the potential loss of our “human nature” in a world dominated by artificial intelligence. But Kurzweil linked the future of our “human-machine civilization” to the full sweep of human history: “Ever since we first picked up a stick to reach a tree branch,” he said, we have been creating tools to aid our existence. So he sees the futuristic nanotechnology and artificial intelligence purely as tools that will serve as extensions of our humanity. Also: Just as today the data one access on their iPhone exists both within the phone and out in the cloud, he envisions a future where not only are nanobots being added to our bodies but where our brains being augmented by processing power in the cloud. Where search engines do not need to be prompted to offer helpful information, but instead grow intuitive, providing us information as we need it. As Kurzweil sees it, this is about expanding our intellect, and our capabilities, not deferring all this to machines.” - Time Techland
futuristgerd:

(via Inside the Mind of Futurist Ray Kurzweil: When Robots Rule the World (and Humans are Immortal) | Techland | TIME.com)
Worth watching … if a bit scary:))

Floris Dreesman: Sci-Fi Audi Future

How does one write the future, not for a novel but for one of the largest transportation companies in the world?  At the Terminal Competence Centre they work closely with science fiction writers such as Bruce Sterling.

Sterling’s Mirrorshades anthology helped shape the cyberpunk genre.  It was a compilation of short stories and the first was by Williams Gibson, entitled “The Gernsback Continuum”.  The story is about a photographer in the future who has been given the assignment of photographing old architecture.  The architecture, though largely forgotten at the time of the story, embodied the concept of the future for the generation that built it.

Sterling is also known for coining the term “slipstream" which is a type of speculative fiction between traditional science fiction fantasy and mainstream literature. Together with William Gibson, Sterling has written The Difference Engine, an alternate view of a fictional history that won several literary awards.

Get the book Mirrorshades here 

Bruce Sterling’s blog Beyond the Beyond on WIRED

Floris Dreesman: Sci-Fi Audi Future
How does one write the future, not for a novel but for one of the largest transportation companies in the world?  At the Terminal Competence Centre they work closely with science fiction writers such as Bruce Sterling.
Sterling’s Mirrorshades anthology helped shape the cyberpunk genre.  It was a compilation of short stories and the first was by Williams Gibson, entitled “The Gernsback Continuum”.  The story is about a photographer in the future who has been given the assignment of photographing old architecture.  The architecture, though largely forgotten at the time of the story, embodied the concept of the future for the generation that built it.
Sterling is also known for coining the term “slipstream" which is a type of speculative fiction between traditional science fiction fantasy and mainstream literature. Together with William Gibson, Sterling has written The Difference Engine, an alternate view of a fictional history that won several literary awards.
Get the book Mirrorshades here 
Bruce Sterling’s blog Beyond the Beyond on WIRED