A preview of the new Audi TT
From a design sketch to a snow covered test course, see how we redefined a modern icon with this sneak peek of the third generation Audi TT ahead of its unveiling at Geneva Motor Show next week. Watch the video here…

http://bit.ly/ACTTheNewAudiTT



All-new Audi S3 Cabriolet to be unveiled at Geneva Motor Show


The all-new 300 PS Audi S3 Cabriolet is set to be unveiled at the Geneva Motor Show next month. With quattropermanent all-wheel-drive and S tronic transmission as standard, the newest member of the Audi A3 range accelerates from 0-62mph in 5.4 seconds. UK orders for the first ever convertible Audi S model in the premiumcompact class will be taken from April.


Find out more about the all-new Audi S3 Cabriolet here: http://bit.ly/AudiS3Cabriolet



Introducing Audi City Berlin

Berlin is the latest city to get its own innovative Audi showroom. Audi City Berlin measures 375 square meters, over two floors, and has 87 square meters of digital projection area.  


Using innovative media technology, visitors can customise their car from several million options and experience it in realistic form on a 1:1 scale on ceiling-high powerwall displays. The Audi cyberstore also features a stereo 3D powerwall, which lets people experience Audi like never before using the spacial effects of 3D sound.



 



The new Audi S1
 
It’s here. The new Audi S1 has arrived. Our hotly-anticipated model with quattro all-wheel-drive will be available to order in the UK from mid-March.
 
With a 2.0 litre TFSI engine and a top speed of 155mph, the Audi S1 packs the performance of a sports car and the sure-footed traction of quattro all-wheel-drive. The Audi S1 takes the proven framework of the A1 premium subcompact and injects it with 231PS of power.
 

Find out more about the Audi S1 and the 5-door Audi S1 Sportback here: http://bit.ly/ACTAudiS1andAudiS1Sportback

Digitally remastered - how digital changed design
 
Traditionally, the final designs of cars, and indeed any object, were hand-drawn by teams of draughtsmen, but in the 1980s CAD (computer-aided design) technology replaced that process. Since then, technologies have become more and more refined and today, even the most intricate design details can be created digitally.